Sofia Digital joins HbbTV Symposium: Asia, June 18th 2014

Press release from HbbTV Association quoted below. Please get in touch with Mika Kanerva ( if you like to meet during the event.

HbbTV Association Announces Asian Symposium – Features Industry Leaders Discussing Latest HbbTV Developments

GENEVA, Switzerland, May 27, 2014 /CNW/ – The HbbTV Association, a global initiative dedicated to providing an open standard for the delivery of broadcast and broadband services through connected TVs and set-top boxes, is pleased to announce the “HbbTV Symposium: Asia”. It will be the largest HbbTV conference in Asia and is to take place on June 18th, 2014 at the Marina Bay Sands Hotel, Singapore during the Broadcast Asia and CommunicAsia 2014 tradeshows.

“HbbTV Symposium: Asia” will feature industry leaders from suppliers, operators and broadcasters who will review the latest developments and approaches to designing, building, and launching successful HbbTV services. Attendees will develop broad HbbTV insights through their engagement with expert presentations and panels. They will be able to leverage this knowledge to develop and apply advanced hybrid TV strategies. Interested delegates should register to attend the event using the following link:

“We are pleased with the quality and calibre of the organizations who are participating in our Asian symposium. It is a reflection of the growing interest in HbbTV in the region” stated Regis Saint Girons and Kirk Edwardson, co-chairs for the HbbTV marketing group. “One of the key objectives of the HbbTV Association is to bring the latest in hybrid TV services to broadcasters and operators across the world. This is an exciting opportunity for those following and deploying HbbTV in Asia to learn more about HbbTV services, case studies and our technology roadmap.”

The symposium will feature speakers from the following organizations:
Digital TV Labs
France 24
Freeview (Australia)
Motive Television
Strategy & Technology
Sofia Digital

For further information about the HbbTV Association visit:

About HbbTV Association (
Hybrid Broadcast Broadband TV (or “HbbTV”) is a major global initiative aimed at harmonising the broadcast and broadband delivery of entertainment services to the end consumer through connected TVs and set‐top boxes. The HbbTV specification was developed by industry leaders to effectively manage the rapidly increasing amount of available content targeted at today’s end consumer. It is based on elements of existing specifications including OIPF (Open IPTV Forum), CEA, DVB, MPEG-DASH and W3C.

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