Antenna Hungária launches an HbbTV trial with Sofia Digital

IBC Convention, Amsterdam, Netherlands – September 13, 2013 – Hungarian transmission services provider Antenna Hungária is launching HbbTV services platform in its DTTV network with a 6 months trial period starting from October 2013. The trial system is provided by Sofia Digital, the Finnish pioneer of interactive television. The trial marks another successful deployment of Sofia Backstage® HbbTV platform on the market. The HbbTV applications within the trial are accessed via the familiar “red button” functionality or with a full-screen portal application. Antenna Hungária HbbTV trial will cover almost the entire territory of Hungary and target devices are HbbTV 1.0 (and potentially 1.5) receivers including connected TVs and set-top boxes.

Sofia Digital HbbTV platform has the Sofia Backstage® HbbTV play-out server and HbbTV application services. The end-user applications included in the trial phase are news, Enhanced EPG, on-demand video content, live video and audio streaming and local weather services integrated into the portal. The weather services for HbbTV are provided together with Sofia Digital by a leading digital weather data provider Foreca Ltd. Weather data interface of Foreca is supported in Sofia Digital HbbTV platform to enable new innovative user interfaces with embedded weather data including support for location based queries in different languages.

Meet Sofia Digital at IBC 2013, Amsterdam, between 13. – 17. September and see Sofia Backstage® HbbTV showcase at hall 2 booth A31 (Joint HbbTV demo with Dolby Laboratories).

 

About Antenna Hungária

Antenna Hungária is an innovative, customer-oriented telecommunication company, a market leader in terrestrial nationwide television and radio transmission and microwave-based network services in Hungary.As an independent market player, AH is aiming to play a pivotal role in the transition to digital TV and radio transmission, and in the convergence of broadcasting and telecommunication. The company offers a comprehensive range of state-of-the-art broadcast, data communication and multimedia services based on our unique tower infrastructure and high-speed content delivery network and on a highly experienced and motivated team. For additional information contact András Tóth, Head of Communication, Antenna Hungária email: totha@ahrt.hu. About Antenna Hungária please visit www.ahrt.hu

 

About Sofia Digital

Sofia Digital is an internationally recognized provider of interactive video and TV solutions, bringing new value-adding services to different TV terminals utilizing latest digital technologies. Sofia Digital focuses on open standard interactive platforms, HbbTV, broadcasting automation tools as well as digital signage. Since its foundation in 2000, Sofia Digital has served internationally recognized operators, broadcasters and device manufacturers in over 25 countries. For additional information about Sofia Digital please visit www.sofiadigital.com or email info@sofiadigital.com

 

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