HbbTV
HYBRID BROADCAST BROADBAND TV
Sofia Digital HbbTV Platform
Sofia Digital’s pioneering and award-winning HbbTV technology is powering transmissions in many countries throughout Europe and Asia. TV services made with the Sofia Backstage® HbbTV Platform are used by millions of TV viewers.
With the Sofia Digital HbbTV Platform, the customer can start their HbbTV service with one of our ready-made applications or benefit from our extensive knowledge developing custom applications.
Hybrid broadcast broadband TV (HbbTV) is an initiative that is harmonizing the broadcast and broadband delivery of entertainment services to consumers through connected TVs, set‐top boxes and multi-screen devices. HbbTV is an open standard defined and updated by the HbbTV Association, and it is supported by all the major CE brands globally. Sofia Digital is a member of the HbbTV Association and one of the official registered test centers for HbbTV and NorDig testing.
Sofia Digital’s pioneering and award-winning HbbTV technology is powering transmissions in many countries throughout Europe and Asia. TV services made with the Sofia Backstage® HbbTV Platform are used by millions of TV viewers.
With the Sofia Digital HbbTV Platform, the customer can start their HbbTV service with one of our ready-made applications or benefit from our extensive knowledge developing custom applications.
Enhance your TV show with real-time content on the TV screen. While many people are moving to watch TV content online, HbbTV technology has proven to offer something unique for live broadcasted TV. With HbbTV, it is possible to enrich TV programming and engage the regular TV audiences with innovative new programme-related interactive services.
The Operator Application specification is a standard that enables the development of special applications (“OpApps”) that create a set-top-box-like experience without a physical set-top-box device. OpApp features are embedded in the Smart TV where they can be used to unify the user interface for the customer, giving all the benefits of an STB without the hassle of cables and multiple remote controls.
Based on our customer cases, we have developed a superior collection of application templates and libraries which are available and can be easily customized for your particular need. Available applications include a Red-button launcher, different types of portals, news services, enhanced EPG viewers, VOD and catch-up catalogues and many more.
Juho Mäyränpää
Sales director
+358 50 522 5420
juho.mayranpaa@sofiadigital.com